Great Marketing Opportunity – the CWG Booth

Every year at the Catholic Marketing Network Trade Show, the Catholic Writers Guild organizes a booth which displays members’ books. Wholesalers, bookstore owners and other attendees can see, page through and even read excerpts of displayed books.

It’s time again to gather books for the booth. You don’t need to attend the conference or trade show to have your book displayed. As you can see from the photo, it’s an extensive booth (usually taking up three to four booth spaces).

This year’s trade show is August 28-31, 2012. To take advantage of this great marketing opportunity, your book must be pre-approved!

We are representing the Guild and its mission, so books must be approved to ensure they conform to Catholic principles. The books do not need to be exclusively Catholic, but they do need to be free of any philosophies or elements that are contrary to Catholic beliefs. We also look for a minimum standard of quality of writing. Because we have so many members and because we anticipate a high number of requests, we have a few rules. Please read them carefully, as we will not be making exceptions:

1. If your book has been approved for the booth in 2010 or 2011, it is still approved for this year. (We probably still have the copy you sent us, plus any ordering information.)
2. If your book has been rejected in the past, it will not be considered again unless there have been significant rewrites.
3. If your book has the Seal of Approval or an Imprimatur, it is automatically approved for the booth.
4. If your book has not been approved, you can either submit it to the SOA committee (link above) or submit it for screening by July 1, 2011.
5. Books scheduled to be published after July 1st can be submitted digitally before this date (if approved, a hard copy must be made available for display).

If you are able to attend the conference, there are additional opportunities to take part in author signings and readings at the booth.

For more information, please contact me – (Ellen Hrkach, VP and Booth Coordinator) at ellengablehrkach(at)gmail.com.

Babyspotting

I have a whole collection of pictures of the baby with a whole collection of cool Catholics who were at the Catholic Writers Conference Live and Catholic Marketing Network trade show last week.

But…

But my Official Photographer has misplaced her iPod Touch, which has all the great pictures on it. She’s 13 and was such a help to me during my trip that I can’t hold it against her. In fact, I’m petitioning St. Anthony about it.

In lieu of that, I’m going to point you to the post I put up over at my place, which features some Guildies you’ll recognize (and who my little guy simply loved). When I get access to the pictures on my niece’s iPod, I’ll interrupt things here and share them. 🙂



You’ll find more of Sarah Reinhard at her blog, SnoringScholar.com. You can also connect with Sarah on Twitter and Facebook.

A Resource for New Media Users

Last week at the CWCL, I received quite a few questions regarding new media. They seemed to stem around these themes:

  • What is it?
  • Why should I use it?
  • How does it work?

I watched people take notes on what “backlinking” meant and how to “schedule a post.”

We’re a group of writers here, but I do think there is a place for discussion about new media. The number of people who approach me about it, asking for help and guidance, is growing. There is a discernment process for deciding whether any of this is right for you, but the trend leads, more and more, to writers being online and having a presence.

Today at my blog, I have a review of The Church and New Media: Blogging Converts, Online Activists, and Bishops Who Tweet, by Brandon Vogt. It’s an excellent resource for anyone and it examines the use of new media in light of our faith. Check out the website as well for more about the book and some nifty features.

I mention it here as something that could serve you in your writing and in your interactions with new media.

I’ll be tackling some of the questions I’ve received in upcoming columns. If you have anything related to blogging or new media that you’re wondering about, feel free to leave them in the comments here.



Be sure to check SnoringScholar.com for more of Sarah Reinhard’s antics, tales of rural adventure, and writing updates. Her newest release is Welcome Baby Jesus: Advent & Christmas Reflections for Families. You can also connect with Sarah on Twitter and Facebook.

Quantity versus Quality in Blogging



At the blogging panel at the Catholic Writers Conference Live, a participant raised a great question: Is it better to focus on quantity of posts or quality of writing for blog posts?

We could go around and around about this question. I can’t help but think of the question of which came first, the chicken or the egg.

I think, really, this is something you have to decide.

Recently, someone told me, in a pretty offhand way, that no one’s ever discovered by their blog. So, really, it’s something you do for yourself, right?

Here’s my experience. The first acquisitions editor I spoke with, from Pauline Books, cited my blog as a way she found me AND a reason why she thought I’d be the right person for their project (which you’ll see in March 2012). The second acquisitions editor I worked with, from Liguori, cited my blog as a way of knowing who I was. The third acquisitions editor, from Ave Maria Press, … well, you see where this is going, right? She had been following my blog (as well as Facebook and Twitter) for quite some time before contacting me.

Could this be true for you?

When you put yourself “out there” on the internet, you are sharing a part of yourself. Just as you take time to make sure you are presentable for in-person meetings, you should do the same in your online presence.

I haven’t really answered the question, though. Should you write more often or write better stuff? Here’s my three-pronged answer:

1. Find a posting schedule that works for you. If it’s weekly, fine: make sure you stick with it. (Weekly bloggers are a gift, in many ways, to those of us who follow a lot of blogs.) If it’s three times a week, fine: same advice as above. If it’s sporadically, well, so be it.

2. Don’t put any writing out there that you wouldn’t want an acquisitions editor to read, but don’t let the thought of your audience bind you and keep you from being able to write. I think there’s more forgiveness with online writing than with print, BUT that’s no reason not to write quality stuff. Practice makes perfect, right? So use your blogging space to practice. Don’t get so caught up in “perfect” that you can’t ever post.

3. Have fun. We’ve talked before about reasons you might not want to maintain a blog, but if you don’t have passion for what you’re writing–whether it’s online or off–that will come through. Fun doesn’t mean “easy” and it doesn’t always mean “enjoyable all the time.” I have fun as a parent (which I still find surprising), but it’s not easy work or even always smile-inducing.

What’s your take on this topic? I’d love to hear your thoughts on this in the comments!



Be sure to check SnoringScholar.com for more of Sarah Reinhard’s antics, tales of rural adventure, and writing updates. Her newest release is Welcome Baby Jesus: Advent & Christmas Reflections for Families. You can also connect with Sarah on Twitter and Facebook.

To Blog or to Guest Post



Among the things that came up during the blogging panel of the Catholic Writers Conference Live last week was the subject of guest posting.

One of my favorite authors shared with me after the session that she’s really struggling with blogging. She has REAL writing commitments, paying gigs. Blogging is a distraction, in many ways, from the work she needs to get done.

On the other way, as she pointed out to me, it helps keep her in touch with her readers in between books.

A few months ago, I was a loud proponent of her beginning a blog. (What can I say? I’m a fangirl!) Now, after talking with her and considering her situation, I’m not so sure.

Guest Posting Options

Guest posting is a real option and even an alternative to blogging. In fact, I offer it to anyone who’s interested and can think of a good topic to share at my place: come on over and guest post. I’ve had a number of interesting folks in the past, and I’m happy to share my space with others. Email me!

Lisa Hendey also offered CatholicMom.com to those interested: you can be a regular columnist or write guest posts there as well. You just need to contact her.

I haven’t talked to our Blog Editor here, but I’m quite sure the Catholic Writers Guild blog could always use more guest content as well…so check out the schedule and contact the appropriate person.

Benefits of Guest Posting (whether or not you blog)

1. It gets you exposed to a different audience, or, if you’re not a blogger, to an online audience.

2. It’s a win-win, in many ways. The blogger gets good content; you get a chance to tap into their audience.

3. It might stretch you to write in a different way, for a new subject, or for a set of people you might not have a chance to connect with otherwise.

Should You Blog?



I can’t answer that for you. There’s a discernment that has to happen…but I can point you to a discussion we had before and offer my one-on-one advice.

What’s your take on this? Do you have a preference or a way you approach guest posting?

Related posts:

To Blog or Not to Blog

Coming Up with Blogging Content

Blogger’s Block

image from Abnormal Marketing



Be sure to check SnoringScholar.com for more of Sarah Reinhard’s antics, tales of rural adventure, and writing updates. Her newest release is Welcome Baby Jesus: Advent & Christmas Reflections for Families. You can also connect with Sarah on Twitter and Facebook.

Links from the Blogging Panel Workshop

One thing I love to do when I speak about blogging is to send a piece of paper around the room and collect everyone’s blog links and then SHARE THEM. This goes along with the generosity I believe we should all have with our online space (within reason).

This list includes everyone who filled out the page I sent around the room as I moderated the panel. I’ll list our panelists first:

Now, for those who participated:

Thanks to everyone for your wonderful participation in the panel! I hope we can expand it in coming years and continue to connect.



Be sure to check SnoringScholar.com for more of Sarah Reinhard’s antics, tales of rural adventure, and writing updates. Her newest release is Welcome Baby Jesus: Advent & Christmas Reflections for Families. You can also connect with Sarah on Twitter and Facebook.

My Trip Hangover

I know, you’re wondering how I justify jumping in here when the Catholic Writers Conference Live is over.

I’ll tell you how: I’m in denial. AND I found that I didn’t have NEARLY the time I thought I would (I’m delusional) to live blog and share.

There is laundry reaching to my ceiling and kids hanging off of me. Here I sit, chuckling to think about how many different people held my baby (and I will share pictures, once I get them from my niece’s iPod during the week). My niece, for her part, has been talking non-stop about the experience she had.

And so am I. It’s hard not to break out in a squee here and there just thinking of the amazing time I had.

Next week, I’ll be sharing a host of links from the folks who participated in the blogging panel and also inviting your ideas for ways we can cross-promote each other, encourage each other, and, in general, speak in pirate voices at loud volume with much laughter.

(Forgive me, Boss of the Guild Blog, for I shall abuse my access.)

While you’re waiting to hear more from me, be sure to check out Guild member (and all around awesome woman) Lisa Hendey‘s picture collection on YouTube (embedded below):


Be sure to check SnoringScholar.com for more of Sarah Reinhard’s antics, tales of rural adventure, and writing updates, including more about her newest release, Welcome Baby Jesus: Advent & Christmas Reflections for Families. You can also connect with Sarah on Twitter and Facebook.

Congratulations, Catholic Arts and Letters Award Winners!


It’s a good thing that I missed the CMN breakfast this morning, because there would have surely been some squealing and shouting and loud huzzahs from my corner when the winners were announced. (You might say I’m a wee bit of a fangirl…)

The finalists for adult fiction were:

The finalists for children’s/young adult fiction were:

And the winners of the 2011 Catholic Arts and Letters Awards are…
Michelle Buckman and Regina Doman!

Congratulations to all our finalists, and a warm whoop for our winners!

I’ll be offline tomorrow for the 500-mile drive home, but I have many pictures from today and yesterday to share, and I trust Stephanie’s going to keep us all updated about tomorrow’s goings-on.


Be sure to check SnoringScholar.com for more of Sarah Reinhard’s antics, tales of rural adventure, and writing updates, including more about her newest release, Welcome Baby Jesus: Advent & Christmas Reflections for Families. You can also connect with Sarah on Twitter and Facebook.

Pirate Voices and Squees on the Show Floor

There was a lot of squee-ing from me today.

There was the interview with John Michael Talbot:


Some of us have priorities other than socializing:


I worked with a few amazing newbie bloggers and quite a few different people on the trade show floor.

I had tears in my eyes when Margaret Rose Realy read from A Garden of Visible Prayer and tears–for a different reason–when Angela Breidenbach broke out in a pirate voice as part of her reading of Gems of Wisdom. Karina Fabian was at that reading too, and I heard one of my favorite parts of Why God Matters.

And then there was dinner:


From this group of smiles came the phrase “riding gunshot” and some unnamed young person spiked the baby’s hair. Maybe I have a prize for the person who can correctly identify the most people in this picture…and maybe the prize is a box of Cheerios… 🙂

The first Catholic Arts & Letters Awards will be awarded in the morning at the Catholic Marketing Network breakfast, which is early-early-EARLY.

Signing off from Valley Forge…


You can follow the play-by-play of Sarah Reinhard‘s Catholic Writers Conference Live experience on Twitter and Facebook.

The Fun Before the Fun

I meant to do a post sooner, but who knew the fun would start before the actual fun? The conference doesn’t technically start until tomorrow, but here we are, tucked into bed and tired from all the fun.

Today’s hug count:
– John Desjarlais
– Regina Doman
– Pat Gohn
– Lisa Hendey
– Ellen Hrkach
– Lisa Mladinich and her delightful daughter
– Jerry Webster
(Apologies if I forgot anyone, and I’m sure I did!)

Tomorrow, I’ll be doing some on-the-floor interviewing and some goggling at ALL! THE! STUFF! on the trade show floor. I’m cooking up a way to involve the two young ladies in my room, too, because wow! They have some great insight and some excitement that I just love! (And we could all use some more excitement, don’t you think?)

What a blessing this opportunity to meet in real life is, truly. As we close our day with a rosary in our room (isn’t that lovely? It was Lisa’s idea), I’m going to thank God for the gift of these flesh-and-blood people, the ones who are here and the ones who are at home.


You can also follow the play-by-play of Sarah Reinhard‘s Catholic Writers Conference Live experience on Twitter and Facebook.